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2010 FAME Centrals Fitness Model Champ!

April 21, 2010 by Joey Vaillancourt · 30 Comments 

Well it is all over now!

About 8 months ago I took it upon myself to make the decision to compete in my first fitness model competition. I didn’t know which one I was going to pick exactly.

(Im the one in the center :) )

Higher quality pictures and video will be loaded in the near future. These were taken on a cell phone camera so the quality is a bit low.

I didn’t know if I would be ready or how I would do, but I decided with the end in mind and started on my journey.

I had already been training for several years so I had an idea of what it would take to get into competition shape, but I didn’t realize just how much it would actually take.

Now before you get turned off or intimidated by the work that goes into a competition, understand that I may have ‘over-did’ it a bit.

Tanning beds weeks before the show, cutting out any kind of treat meal 12 weeks out, peaked too early and maintained conditioning all the way till show, reached 3% bodyfat etc.

I may have done just as well in the competition even if I didn’t commit so strongly, but I am very analytical and wanted to make sure that I stepped on stage at MY best.

And I did.

On top of working 40 hours a week at an R&D company, I was also in the middle of launching my second online fitness information product business which took up about another 30 hours a week.

Getting up at about 5:30AM and my day not ending till about 1AM, times were tough and sleep was getting to be minimal.

The biggest sacrifice was not getting as much down time with family, friends and my girlfriend.

Of course, we got through it and I will never forget the patience, understanding and support that they all had while I was prepping for this show.

I was especially grateful for the patience my girlfriend had with me while I was shifting from 5% to 3% bodyfat! I had some wild mood swings

But it was all worth it when Friday morning rolled around on April 16th and I woke up, ate my first meal, had my black coffee and then starting packing to head to Cobourg.

After practicing my posing and walkouts, I took my dogs for a walk outside. As I was walking, I was getting some strange glances from people because of the fact that I had went from ghost white to a dark brown! In the past, when getting ready for a photoshoot, these stares used to bother me, but they didn’t this time.

I felt confident and I knew the reason why I was dark and that was all that mattered. I had no energy to care about what others thought!

We then drove the 3 hour drive to Cobourg and checked into the best western.

My girlfriend and her mom then continued their drive to Toronto to pick up my father in law and they would later return.

I was left their alone and I used the time to visualize. For the entire month leading up to the competition, I would visualize, for about 20 minutes while doing cardio, in my mind, me walking out, posing and going through my routine.

I would think of how the lights would feel, how the crowd would sound, how I would feel, my name being called out and every other meticulous
detail that would be apparent when competition day came.

I am a strong believer in positive thinking and visualization and it helped me enjoy the show rather than be intimated by it because I had already overcome the nervousness in my mind during the month leading up to the day of comp.

I went and registered, and received a very generous gift basket and was greeted by friendly people and organizers.

That night we went out to supper where I enjoyed a juicy steak and some red wine.

Friday night, I didn’t sleep very well. Partially nerves and how my body was feeling. I was very anxious! It had been 8 months and now it all came down to one day. Who wouldn’t be excited?

I woke early, and went and woke up with a quad espresso from ‘Gourmet Coffee Bean’.

I packed for the show and after having some breakfast, as I was about to shower, the power went out in the hotel!

What timing?!

I had to shower and get ready in the dark (which might explain how I looked that day. Haha)

It was all good though, and we were right on time for the show. I signed in and went backstage and this was the most intimidating
part as I had never known how exactly the event was going to progress through the morning as it was my first show.

There was a lot of waiting and as you may know, waiting is not the fun part! I must have reorganized my packing bag about 20 times!!
Just trying to keep my mind busy.

Then the time came, PUMP UP TIME! That was when everything kicked in and made sense. Off to work I went.

My ‘Pump Up’ nutrition and high rep circuits to start to really engorge the muscles for proper showcasing on stage.

After practicing my walkouts by walking from center, left and right, they switched it and now I had to walk center, right and left! What would I do haha.

All the posing went well and exactly how I had played it in my mind. The majority of my successful posing can be attributed to Ian Walling and
Dave Avery’s FAME Camp back in February.


I learned a lot that day that really prepared me for everything the show would require of me.

Then, later on, I suited up in my motocross outfit and as the DJ took one look at me, he cued the music and I came out with a bang to the sounds of ‘Raise a little hell’.

The crowd had a great energy and I really fed off of that energy and had a great time up on stage which is exactly what I wanted for that day…to have FUN!

The entire day couldn’t have went any better. I met a great group of people who were all like minded and understood the commitment a competition requires.

I also had the chance to talk to the judges, coordinators, volunteers and the general public and everyone had a positive attitude and it was just a great atmosphere to be around.

Aside from being tired, and my runny tan (which is a lesson learned from this competition for me at least), the day was a success.

I sampled many small treats from the supplement concession stands throughout the day and I was thankful that they let me continue ‘sampling’

My goal for this competition was to compete! Anything else was an added bonus.


It wasn’t about winning or being egotistical towards other competitors and I was not the only one who shared this philosophy as it seemed that
everyone was supportive of one and another. It was refreshing to be in that kind of environment.

My new body proud moment will be winning the FAME central’s fitness model open category from this day on until I reach new and bigger goals.

My heart stopped when they announced my name as the winner and I could see  my family and friends cheering.

Even today it is still sinking in (as well as the pizza and cheesecake I had after the show)

Its surreal to think that the journey is over for now and I accomplished everything I wanted and more.

I want to thank everyone who made this day such a success and an un-forgettable experience that will always be with me.

I am honored to be part of an organization that has a great message and inspires others to reach their body proud goals.

As for me, I am not sure what is next?! I am just going to take some time to appreciate the experience and spend some time with people I hadn’t had been around in a while.

Joey Vaillancourt NSCA-CPT

2010 FAME Centrals Fitness Model Champion


30 Responses to “2010 FAME Centrals Fitness Model Champ!”
  1. Ross Ross says:

    Congratulations, Joey! I’m looking forward to hanging out in July!

  2. Joey Vaillancourt Joey Vaillancourt says:

    Thanks Ross. I had a blast hanging out in Vegas. We are going to go out with a bang in California :)

  3. aze aze says:

    Good job man! Congratulations!

  4. Joel Rosen Joel Rosen says:

    Hey Joe,

    Awesome information. Inspiring, and motivating. Just goes to show you what hard work, dedication, and the right program that you put together, that can teach other peope to do the same, can do.

    Way to go.

    Joel Rosen

  5. Joey Vaillancourt Joey Vaillancourt says:

    Thanks man! I appreciate the support :)

  6. Joey Vaillancourt Joey Vaillancourt says:


    thanks for taking the time to read through and for your kind words. You nailed it with those three key components. Looking forward to seeing you in Vegas! Keep in touch.

  7. rebecca chippure rebecca chippure says:

    Joey!!! We’re all so proud of u! my mom like flipped when i told her! Congrats again Joey. LOVE U LOTS!!!

  8. Joey Vaillancourt Joey Vaillancourt says:

    Hey Beck, Thanks! thats funny about your mom..I appreciate the support though, I know your mom was thinking of coming and we would have had a blast together celebrating afterwards. oh well. the campsite will have to do this summer :) take care, luv u guys

  9. Bikini Mom Bikini Mom says:

    I am training for my first competition, and was great information, congratulations.

  10. Joey Vaillancourt Joey Vaillancourt says:

    Thanks, glad you enjoyed it.

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